Despite a diligent and caring staff, drownings occur even with lifeguards on watch.

They happen because drowning is extremely difficult to detect even for trained eyes, often being silent, taking only seconds, and striking any swimmer regardless of ability.

Its results devastate the lives of the victims, their families, the staff, and the community. We know this personally from experience because the two cofoundes saw it happen in their home towns.

"I'VE SPOKEN TO THOSE WHO HAD EXPERIENCED AN EVENT YEARS AGO AT THEIR FACILITY, AND THEIR EYES  STILL SWELL UP WITH TEARS. THE PAIN NEVER GOES AWAY. "

– DAVE CUTLER, WAVE COFOUNDER

UNFORTUNATELY, WE
CAN'T GO BACK IN TIME.

DROWNING
FACTS

"DROWNING IS THE SECOND LEADING CAUSE OF
INJURY RELATED DEATHS FOR CHILDREN AGES 1 to 14 YEARS."

– US CENTERS FOR DISEASE CONTROL

"88% OF CHILDREN DROWNINGS OCCUR UNDER SUPERVISION."

– NATIONAL DROWNING PREVENTION ALLIANCE

"FOR CHILDREN 5 TO 9 YEARS OF AGE AND CHILDREN 10 TO 14 YEARS OF AGE,
THE PUBLIC/COMMUNITY/BUSINESS LOCATION ACCOUNTED
FOR THE LARGEST PERCENTAGE OF REPORTED DROWNINGS "

– CPSC

AN AVERAGE OF 33 PEOPLE DROWN PER DAY OF WHICH 11 ARE FATAL.

–COMPILED FROM CPSC

"WHILE LIFEGUARDS PROVIDE AN IMPORTANT LAYER OF PROTECTION
AT SWIMMING POOLS , THEY ALONE CANNOT PREVENT ALL DROWNINGS.
ADDITIONAL SAFETY MEASURES ARE NEEDED."

– FATALITIES IN SWIMMING POOLS WITH LIFEGUARDS: USA, 2000–2008

"AN ALARMING NUMBER OF DROWNINGS OCCUR IN LIFEGUARDED
SWIMMING AREAS, WHERE ONE MIGHT PRESUME SWIMMERS
ARE PROTECTED FROM INJURY. ONE REASON DROWNINGS OCCUR IN
LIFEGUARDED SWIMMING AREAS IS BECAUSE
LIFEGUARD SURVEILLANCE IS A HIGHLY DIFFICUL TASK."

– LIFEGUARDS: A FORGOTTEN ASPECT OF DROWNING PREVENTION

“DECEDENTS WERE INITIALLY IDENTIFIED IN THE POOL
TWICE AS OFTEN AS NON-LIFEGUARDS
(EG OTHER SWIMMERS OR BYSTANDERS) AS BY LIFEGUARDS."

– FATALITIES IN SWIMMING POOLS WITH LIFEGUARDS: USA, 2000–2008

“FOR NATURAL WATER SETTINGS,
6 OUT OF 10 FATAL DROWNINGS HAPPENED
IN THE PRESENCE OF A SUPERVISING ADULT. "

– SAFEKIDS.ORG

"... DEATH RATES AMONG CHILDREN IN SWIMMING POOLS
HAVE BARELY BUDGED OVER THE LAST 20 YEARS."

- US NEWS & WORLD REPORT

"IN AS LITTLE AS 20 SECONDS A CHILD CAN DROWN UNNOTICED.
FOR AN ADULT IT ONLY TAKES ABOUT ONE MINUTE."

– US ARMY CORPS OF ENGINEERS

"DROWNING IS A SILENT KILLER, WITH THE VICTIM
OFTEN UNABLE TO CRY OUT FOR HELP, WAVE THEIR ARMS,
OR EVEN ALERT THE PERSON NEXT TO THEM..."

– CPSC

"BECAUSE DROWNING CAN OCCUR QUICKLY AND QUIETYLY,
IT IS NOT SURPRISING THAT LIFEGUARDS, DISTRACTED FROM KEEPING
AN EYE ON THE WATER BY OTHER ASSIGNED DUTIES,
HAVE FAILED TO SPOT DROWNING PERSONS IN TIME TO RESCUE THEM.
INDEED, UNOBSERVED DROWNINGS HAVE OCCURRED EVEN
WHILE LIFEGUARDS WERE STATIONED 20 FEET FROM THE WATER."

– FATALITIES IN SWIMMING POOLS WITH LIFEGUARDS: USA, 2000-2008

"FOR CHILDREN 5-14 YEARS OLD THAT DROWN IN POOLS,
57% OF FATALITIESOCCUR IN PUBLIC/COMMERCIAL POOLS ."

– CPSC POOL OR SPA SUBMERSION REPORT 2018

"ANOTHER 5 TO 10 PEOPLE RECEIVE HOSPITAL-RELATED CARE
FOR NON-FATAL DROWNING INJURIES
FOR EVERY FATAL DROWNING VICTIM."

– STOPDROWNINGNOW.ORG

"DESPITE THE EFFECTIVENESS OF LIFEGUARDS,
PEOPLE STILL DROWN IN LIFEGUARDED FACILTIES."

– IDENTIFICATION OF CRITICAL EVENTS BY LIFEGUARDS, INSTRUCTORS AND NON-LIFEGUARDS

"ANY GIVEN SWIMMING POOL IS NEARLY
100 TIMES MORE LIKELY TO KILL
A CHILD THAN ANY GIVEN GUN."

– 'FREAKONOMICS' BY LEVITT & DUBNER
WAVE DPS ENABLED GRAPHIC v12 5-6-23-1

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DETERMINING WHEN A SWIMMER IS DROWNING
IS EXTREMELY DIFFICULT

Can you spot the drowning victim before the guards do?

With WAVE your guards will know immediately if someone may be
at risk from prolonged submersion before the event can escalate.

VIDEO FOOTAGE OF ACTUAL DROWNING EVENTS.

WARNING: SOME CONTENT MAY BE DISTURBING TO VIEW.

HOW IT HAPPENS

Victim goes unnoticed/ignored by lifeguards. Education presentation by Gareth Hedges/ Redwoods Group.

VIDEO FOOTAGE OF ACTUAL DROWNING EVENTS
LAP SWIMMER DROWNS

A lap swimmer begins to drown and no one notices or reacts.

LAP SWIMMER DROWNS~mv2
HOLLYWOOD vs REALITY

A young swimmer drowns in seconds and unnoticed. An education video presented by the Redwoods Group.

HOLLYWOOD vs REALITY
YOUNG BOY DROWNS

A five year-old drowns and no one notices.

YOUNG BOY DROWNS

DROWNING CAN IMPACT ANYONE FROM PRESIDENTS TO ATHLETES TO MOVIE STARS.

Bode Miller
Bode Miller

The most successful male American alpine ski racer of all time lost his daughter to drowning.

Abraham Lincoln
Abraham Lincoln

16th president of the United States. Non-fatal drowning victim.

Danny DeVito
Danny DeVito

Actor, director, producer, writer. Non-fatal drowning victim.

NAYA RIVERA
NAYA RIVERA

Drowned tragically after saving her 4-year old son. The two were alone on a rented boat.

Robert F. Kennedy
Robert F. Kennedy

Attorney General, NY senator, saved his son from drowning the morning of his assassination.

Francis Crippen
Francis Crippen

In international competitions, Crippen won seven medals, five of which were in the open water and two in the pool. Drowning victim during an open water event. He was 26.

Nikola Tesla
Nikola Tesla

True inventor of the radio. Twice a non-fatal drowning victim.

Sandra Bullock
Sandra Bullock

Award-winning actress, director, producer and writer. Non-fatal drowning victim.

Ronald Reagan
Ronald Reagan

Governor of California, 40th president of the United States. Saved of 70 people from drowning, his first job.

Grainger Smith
Grainger Smith

The country recording artist's three-year old son passed away due to a tragic drowning accident in their backyard pool.

Frank Sinatra
Frank Sinatra

Legendary award-winning entertainer. Non-fatal drowning victim.

James Baker
James Baker

Former White House Chief of Staff, Treasury Secretary, Secretary of State. Lost granddaughter to drowning.

Thomas Edison
Thomas Edison

Considered the greatest inventor of all time. Witnessed his best friend drown while they swam together.

Morgan Freeman
Morgan Freeman

Award-winning actor, director and producer. Saved a woman from drowning.

Ray Charles
Ray Charles

Legendary award-winning singer and songwriter. Lost his younger brother to drowning.

Trudy Styler
Trudy Styler

Actor, writer, producer, environmentalist, Sting's wife. Non-fatal drowning victim.

U.S. Grant
U.S. Grant

18th president of the U.S. Non-fatal drowning victim.

Chris Clarke
Chris Clarke

A 2009 U.S. Masters Swimming Open Water All-American and avid cyclist. Drowning victim during open water swim event.

Jerry Lee Lewis
Jerry Lee Lewis

Rock n Roll pioneer. Lost both his wife and 2 year old son to drowning.

Penelope Cruz
Penelope Cruz

International award-winning actress, producer. Non-fatal drowning victim.

Lou Costello
Lou Costello

Among the most popular and highest paid actors during WWII. Lost his son to drowning.

William Shatner
William Shatner

Award-winning actor, singer, entrepreneur, equestrian. Lost his wife to drowning.

Brian Jones
Brian Jones

Founding member of the Rolling Stones. Drowning victim.

Rufus Wainwright
Rufus Wainwright

Award-winning singer and songwriter. Non-fatal drowning victim.

Kaley Mclean
Kaley Mclean

Medal-winning paralympic swimmer. Non-fatal drowning victim as a child at summer camp.

David Schwimmer
David Schwimmer

Award-winning actor. Non-fatal drowning victim.

Marcie Kjoller
Marcie Kjoller

A UCSB Hall of Fame swimmer. Drowning Victim.

David Bailey
David Bailey

Soap opera TV star who swam almost daily. Drowing victim.

Camille Guaty
Camille Guaty

Television and film actress. Brother was a non-fatal drowning victim.

Leslie Nielsen
Leslie Nielsen

Award-winning actor and comedian. Non-fatal drowning victim.

Jack Nicklaus
Jack Nicklaus

Pro golf legend, course designer and author. Lost is grandson to drowning.

Gina Gershon
Gina Gershon

Television and film actress. Non-fatal drowning victim.

Lindsay Lohan~mv2_d_1200_1203_s_2
Lindsay Lohan

Award-winning actress. Saved her brother from drowning.

Dennis Wilson
Dennis Wilson

Founding member of the Beach Boys. Drowning victim.

Aaron Carter
Aaron Carter

Triple-platinum recording artist and actor. Non-fatal drowning victim.

Wavw

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